Навигационная платформа для помещений

01.

Navigation

Simplifies orientation inside public zone.

The indoor navigation allows to implement application which is installed to Android or iOS mobile device.

Direct card of the building and current information of each object which can be updated quickly

Dot position-finding of the user on map

Search of any objects in the building and services catalogue: of ATMs, lavatories, escalators, ladders, parkings, shops and coffee-rooms

Route calculation and control on it of the visitor to proper object

Opportunity of addition by the visitor of own check mark to map, for example parking area and entry

Integration with sensor information stands

02.

Analytics

Allows to assemble statistical information of moves

To analyse visitors flows in real time and to monitor moves in the map of the building, optimising marketing channels of interaction for increase of sales.

To monitor in real time of visitors which moves inside the premises

To analyse visitors moves, to display thermal maps on convenient Internet-portal with plenty analytics

Maintenance of detailed building visits history, including tracking of displacement routes, the time of finding and other activity

Comparisons of the overall performance of different points of sales and service

Knowledge of visitor social portrait, to his current purposes and tasks

03.

Marketing

Effective geo-contextual advertizing medium.

Powerful marketing tool which allows effectively to work with purpose-oriented audience, increasing sales and consumers’ loyality, receiving additional income.

Allows to send to the visitors toast notifications to application with tie-in to the position on the map

Opportunity of application monetization at the expense of additional income from placement of geo-contextual advertising

A new marketing channel informing of the visitors about shares and events on the premises

Passing by shop, the user receives temporary discount that can delay him longer!

Through mobile application the user receives a useful and information urgent for him and together with that useful and advertising urgent for him

04.

Tracking

Мonitoring of objects moving in the map in real time.

Web application allows administration to monitor moves of the personnel, equipment, and other assets on building.

At every instant it is possible to see where there are employees, to distribute employees on territory and to optimise a working process

Reports on arrival time/going away from work, total working/lunch time

Operatively to notify employees of arisen situations and to organise people flows

To optimise logistics processes on the premises

To raise integrity of personal estate

05.

Augmented Reality

Visual navigation using 3D graphics.

Using a mobile device camera for visual navigation, building route and search for necessary objects in the building using graphics.

Display graphics on the smartphone’s screen 3D elements of visual navigation and route, with the choice of language information labels and pointers.

Visual display, through the camera of the mobile device, the location of restaurants, shops and other objects relative to your position.

Entertainment solutions and games with augmented reality, which are in demand marketing tools and increase user engagement.

Quick visual search – when you point the smartphone camera to the display case or shelving with goods, the required section / cell is highlighted with graphics.

Work without infrastructure (no Wi-fi and Bluetooth network required).

06.

Wi-Fi analytics

Automation of service and proximity-marketing

Branding of the wi-fi authorization home page, analysis of visitors’ smartphones signals not even connected to the network and interaction with them.

Hostspot is a branded start page when connected to wi-fi with authorization by means of SMS messages and social network profiles.

Identification and monitoring of visitors, personalization of analytical data without a mobile application.

The channel of social interaction and automated loyalty program by means of SMS and push messages – evaluation of the loyalty of visitors.

Analyze the behavior of visitors with wi-fi enabled: the time and duration of visits, the number of new and unique visitors, the dynamics of loyalty, etc.

An analysis of visitors inside and outside the building is an estimate of the passing stream.

Analytics of the Internet traffic of visitors when connecting to wi-fi.

Combining online and offline metrics.

Our projects

Гос. музей А.С. Пушкина

Мобильный гид Государственного музея Пушкина, с интегрированным навигатором по зданиям, аудиогидом, сервисом дополненной реальности и возможностью real-time обновления контента.

Приморский Океанариум

Мобильный навигатор по зданию самого большого в России океанариума, с информацией о комплексе и развлекательным сервисом на основе дополненной реальности.

Технопарк Строгино

Информационно-навигационный мобильный сервис по комплексу «Технопарк Строгино», с интегрированным навигатором по зданиям на основе wi-fi и bluetooth сигналов, дополненной реальности и аудио поиска.

Технополис Москва

Навигационное мобильное приложение с картой здания, схемой размещения арендаторов и информацией о сфере их деятельности, которая обновляется через web панель управления.

Partners