{"id":18711,"date":"2025-04-10T10:55:28","date_gmt":"2025-04-10T10:55:28","guid":{"rendered":"https:\/\/indoorsnavi.pro\/?p=18711"},"modified":"2025-04-10T10:56:15","modified_gmt":"2025-04-10T10:56:15","slug":"digital-transformation-in-proptech-2025","status":"publish","type":"post","link":"https:\/\/indoorsnavi.pro\/en\/digital-transformation-in-proptech-2025\/","title":{"rendered":"Digital Transformation in Proptech 2025: Technology is changing real estate and indore navigation"},"content":{"rendered":"<p>Digital transformation continues to change all industries, and Proptech (Property Technology) is no exception. By 2025, real estate technologies will reach a new level: smart buildings, digital twins, automation of facility management and, of course, innovative Indoors Navigation systems will become the standard.<\/p>\n\n\n\n<p><br>In this article, we will analyze the key trends of digital transformation in Protech, the role of Indoor navigation, and how these technologies benefit businesses and users.\u00a0<\/p>\n\n\n\n<p>Finally, inefficient use of resources, high maintenance costs, and lack of data for process analysis and optimization complicate the management of residential complexes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Protech in 2025: the main trends of digital transformation.<\/h2>\n\n\n\n<p><strong>1.1. Smart buildings and IoT<\/strong><\/p>\n\n\n\n<p>Modern buildings are turning into \"living\" ecosystems where sensors, automation systems, and IoT (Internet of Things) control lighting, climate, security, and energy consumption.&nbsp;<\/p>\n\n\n\n<p>Case study: CBRE has implemented an IoT platform in office centers, which has reduced energy consumption by 20%.\u00a0<\/p>\n\n\n\n<p><strong>1.2. Digital Twins<\/strong><\/p>\n\n\n\n<p>The Digital Twin is a virtual replica of the building that is updated in real time. The technology allows you to simulate operational scenarios, predict breakdowns and optimize space.&nbsp;<\/p>\n\n\n\n<p>Case study: The Edge in Amsterdam uses a digital twin to manage a building, which has increased space efficiency by 30%.\u00a0<\/p>\n\n\n\n<p><strong>1.3. Blockchain and Smart contracts\u00a0<\/strong><\/p>\n\n\n\n<p>Blockchain technology accelerates real estate transactions, and smart contracts automate rental and payment processes.&nbsp;<\/p>\n\n\n\n<p>Case study: Propy is a platform for buying real estate through the blockchain, which reduces transaction times from weeks to days.\u00a0<\/p>\n\n\n\n<p><strong>1.4. Indoor Navigation\u00a0<\/strong><\/p>\n\n\n\n<p>One of the fastest growing segments of Proptech is Indoor navigation. Technology helps people navigate shopping malls, airports, hospitals, and business centers.&nbsp;<\/p>\n\n\n\n<p>Case study: Mall of America introduced Indoor navigation, which increased the average time spent by visitors by 15% and increased sales.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><meta charset=\"utf-8\">2. Indoor navigation in 2025: how it works and why it is needed.<\/h2>\n\n\n<p><strong>2.1. Indoor navigation technologies.<\/strong><\/p>\n<p>&#8212; Bluetooth Low Energy (BLE) \u0438 \u043c\u0430\u044f\u0447\u043a\u0438 \u2013 \u043f\u0435\u0440\u0435\u0434\u0430\u044e\u0442 \u0441\u0438\u0433\u043d\u0430\u043b\u044b \u043d\u0430 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u044b.\u00a0<\/p>\n<p>&#8212; Wi-Fi \u2013 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f \u0434\u043b\u044f \u043f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0433\u043e \u043f\u043e\u0437\u0438\u0446\u0438\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0441 \u0437\u0430\u0434\u0435\u0440\u0436\u043a\u043e\u0439. \u00a0<\/p>\n<p>&#8212; RFID \u2013 \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0435\u0442\u0441\u044f \u043d\u0430 \u0431\u043b\u0438\u0437\u043a\u043e\u043c \u0440\u0430\u0441\u0441\u0442\u043e\u044f\u043d\u0438\u0438 \u043e\u0442 \u0441\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u0435\u043b\u044f. \u00a0<\/p>\n<p>&#8212; LiDAR \u0438 \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u043d\u043e\u0435 \u0437\u0440\u0435\u043d\u0438\u0435 \u2013 \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u044e\u0442\u0441\u044f \u0432 AR-\u043d\u0430\u0432\u0438\u0433\u0430\u0446\u0438\u0438.\u00a0<\/p>\n<p>&#8212; UWB (Ultra-Wideband) \u2013 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442 \u0442\u043e\u0447\u043d\u043e\u0441\u0442\u044c \u0434\u043e 10 \u0441\u043c.\u00a0<\/p>\n<p><strong>2.2. Where is Indoor Navigation used?<\/strong><\/p>\n<p>\u2705 Shopping malls \u2013 navigate through stores and promotions.\u00a0<\/p>\n<p>\u2705 Airports and train stations \u2013 quick search for exits or check-in desks.\u00a0<\/p>\n<p>\u2705 Hospitals \u2013 routing patients to doctors' offices.\u00a0<\/p>\n<p>\u2705 Office centers \u2013 search for meeting and work areas.\u00a0<\/p>\n<p>\u2705 Warehouses and logistics \u2013 optimization of employee movements.\u00a0<\/p>\n<p><strong>2.3. Business benefits.<\/strong><\/p>\n<p>\ud83d\udd39 Increased conversion \u2013 customers find the right stores faster.\u00a0<\/p>\n<p>\ud83d\udd39 Reducing the burden on staff \u2013 fewer questions \"Where is ...?\".\u00a0<\/p>\n<p>\ud83d\udd39 Collection of analytics \u2013 movement data helps to optimize the space.\u00a0<\/p>\n<p>\ud83d\udd39 Improved customer experience \u2013 convenience for visitors = loyalty.\u00a0<\/p>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech-.jpg\" alt=\"\" class=\"wp-image-18763\" srcset=\"https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech-.jpg 1920w, https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech--300x169.jpg 300w, https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech--768x432.jpg 768w, https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech--1536x864.jpg 1536w, https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech--18x10.jpg 18w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">3. Cases of Indoor navigation implementation in 2025 in the West.<\/h2>\n\n\n\n<p><strong>3.1. Westfield Shopping Center (London)<\/strong><\/p>\n\n\n\n<p>Implemented AR navigation through the app. Customers see the route and receive personalized offers. **Result:** sales growth of 12%.&nbsp;<\/p>\n\n\n\n<p><strong>3.2. Heathrow Airport (London)<\/strong><\/p>\n\n\n\n<p>Uses BLE beacons for navigation. Passengers save up to 30% of the time searching for an exit.&nbsp;<\/p>\n\n\n\n<p><strong>3.3. Mount Sinai Hospital (New York)<\/strong><\/p>\n\n\n\n<p>The navigation system has reduced patient waiting time by 25%.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><meta charset=\"utf-8\"><\/strong>4. The Future of Proptech and Indoor Navigation<\/h2>\n\n\n\n<p>By 2025, it is expected:&nbsp;<\/p>\n\n\n\n<p>&#8212; \u041c\u0430\u0441\u0441\u043e\u0432\u043e\u0435 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 AR\/VR-\u043d\u0430\u0432\u0438\u0433\u0430\u0446\u0438\u0438.<\/p>\n\n\n\n<p>&#8212; \u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f Indoor-\u043d\u0430\u0432\u0438\u0433\u0430\u0446\u0438\u0438 \u0441 \u0443\u043c\u043d\u044b\u043c\u0438 \u0433\u043e\u0440\u043e\u0434\u0430\u043c\u0438.<\/p>\n\n\n\n<p>&#8212; \u0420\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u0430\u0432\u0442\u043e\u043d\u043e\u043c\u043d\u044b\u0445 \u0440\u043e\u0431\u043e\u0442\u043e\u0432-\u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a\u043e\u0432 \u0432 \u0437\u0434\u0430\u043d\u0438\u044f\u0445.<\/p>\n\n\n\n<p>The digital transformation in Proptech 2025 makes buildings smarter and navigation more convenient. Modern indoor navigation systems are becoming a must-have for businesses, increasing efficiency and improving user experience at a low cost of implementation.\u00a0<\/p>\n\n\n\n<p>\ud83d\udccc Learn more at <a>www.indoorsnavi.pro<\/a> about advanced solutions for indoor navigation. Implement technology today to stay one step ahead!\u00a0<\/p>\n\n\n\n<p>\ud83d\udc47  Subscribe and keep up to date with innovations! \ud83d\udc47<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0435\u0442 \u043c\u0435\u043d\u044f\u0442\u044c \u0432\u0441\u0435 \u043e\u0442\u0440\u0430\u0441\u043b\u0438, \u0438 Proptech (Property Technology) \u2014 \u043d\u0435 \u0438\u0441\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435. \u041a 2025 \u0433\u043e\u0434\u0443 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438 \u0432 \u0441\u0444\u0435\u0440\u0435 \u043d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u0438 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0443\u0442 \u043d\u043e\u0432\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f: \u0443\u043c\u043d\u044b\u0435 \u0437\u0434\u0430\u043d\u0438\u044f, \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 \u0434\u0432\u043e\u0439\u043d\u0438\u043a\u0438, \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043e\u0431\u044a\u0435\u043a\u0442\u0430\u043c\u0438 \u0438, \u043a\u043e\u043d\u0435\u0447\u043d\u043e, \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u043d\u0430\u0432\u0438\u0433\u0430\u0446\u0438\u0438 \u0432\u043d\u0443\u0442\u0440\u0438 \u043f\u043e\u043c\u0435\u0449\u0435\u043d\u0438\u0439 (Indoor Navigation) \u0441\u0442\u0430\u043d\u0443\u0442 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043e\u043c. \u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u043c\u044b \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u043c \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0439 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438&#8230;<a class=\"read-more\" href=\"https:\/\/indoorsnavi.pro\/en\/digital-transformation-in-proptech-2025\/\">\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435&#8230;<\/a><\/p>","protected":false},"author":9,"featured_media":18762,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ub_ctt_via":"","footnotes":""},"categories":[7],"tags":[5],"class_list":["post-18711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7","tag-ru"],"acf":[],"aioseo_notices":[],"featured_image_src":"https:\/\/indoorsnavi.pro\/wp-content\/uploads\/\u0426\u0438\u0444\u0440\u043e\u0432\u0430\u044f-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f-\u0432-Proptech-2025.jpg","author_info":{"display_name":"makarov","author_link":"https:\/\/indoorsnavi.pro\/en\/author\/makarov\/"},"_links":{"self":[{"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/posts\/18711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/comments?post=18711"}],"version-history":[{"count":24,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/posts\/18711\/revisions"}],"predecessor-version":[{"id":19446,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/posts\/18711\/revisions\/19446"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/media\/18762"}],"wp:attachment":[{"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/media?parent=18711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/categories?post=18711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indoorsnavi.pro\/en\/wp-json\/wp\/v2\/tags?post=18711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}