{"id":21311,"date":"2026-08-13T12:58:38","date_gmt":"2026-08-13T12:58:38","guid":{"rendered":"https:\/\/indoorsnavi.pro\/?page_id=21311"},"modified":"2026-08-17T16:32:13","modified_gmt":"2026-08-17T16:32:13","slug":"digital-event","status":"publish","type":"page","link":"https:\/\/indoorsnavi.pro\/en\/digital-event\/","title":{"rendered":"\u0426\u0438\u0444\u0440\u043e\u0432\u043e\u0439 Event"},"content":{"rendered":"
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Event management<\/p>\n\n\n\n

A digital platform for navigation and analytics at public events: festivals, forums, exhibitions, and concerts<\/p>\n\n\n\n

The INP platform, which transforms any mass event\u2014from a festival to an international exhibition\u2014into a digital, manageable, and accessible space for all participants, is the digitalization of events and festivals. <\/p>\n\n\n\n

Visitors are no longer \"lost in the crowd.\" They see a map of the event venue, know their location, plan routes, and receive personalized content and advertising. <\/p>\n\n\n\n

Organizers no longer have to guess where the crowd is heading or which areas are popular. They can see heat maps, reports, staff movements, and manage the event in real time from their phone. <\/p>\n\n\n\n

The results of event digitalization include less wasted time, increased visitor loyalty, more data for selling tickets to the next event and attracting sponsors, and the event's PR positioning as innovative.<\/p>\n\n\n\n

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The INP platform for events solves three main tasks<\/p>\n\n\n\n

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Navigation for visitors<\/p>\n\n\n\n

A person enters a festival, forum, or concert, opens the app (or scans a QR code), and sees their location, directions to the desired booth or stage, restrooms, the nearest food court, and the exit. All this without paper maps or tedious questions to volunteers. Indoor and outdoor navigation is combined.<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Analytics for organizers<\/p>\n\n\n\n

You don't have to guess where the crowds were\u2014you see heat maps. Which areas are the most popular? Where do visitors linger the longest? What are the peak hours? The data is collected automatically and uploaded into reports. This is the basis for selling more expensive seats to sponsors and exhibitors next time.<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Control and security<\/p>\n\n\n\n

You always know where employees and security personnel are. How long they spent at their workstations, where they went, and which areas they visited. In the event of an emergency, the system displays the exact location of people and creates optimal evacuation routes. The administrator can see crowds on the map and dispatch personnel to relieve congestion.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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Why and who needs a digital event platform?<\/p>\n\n\n\n

Mass events are always stressful: huge spaces, thousands of visitors, hundreds of booths, points of interest, and various areas: food, restrooms, exits, and so on. Without convenient navigation, visitors often waste up to 30% of their time searching, becoming frustrated and leaving with a negative impression.<\/p>\n<\/div><\/div>\n\n\n\n

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For organizers of festivals, forums, exhibitions and conferences<\/p>\n\n\n\n

The Situation.<\/strong> A huge area or pavilion, hundreds of locations and booths. Visitors wander for hours looking for a specific point of interest, miss key speakers and presenters, and leave disappointed. Exhibitors and sponsors complain about low traffic.<\/p>\n\n\n\n


\u0420\u0435\u0448\u0435\u043d\u0438\u0435.<\/strong> An interactive map on every visitor's phone. Search by points of interest, companies, categories, location names, or booths. Directions from the entrance to the desired point are provided. Organizers can see which booths are popular and track traffic.<\/p>\n\n\n\n

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For owners of concert venues and clubs<\/p>\n\n\n\n

Situation.<\/strong> A concert for 20,000 people. Enormous lines for the cloakroom, bars, and restrooms. People get lost in the maze of corridors and passageways, arriving late. After the event, a wave of complaints.<\/p>\n\n\n\n


Solution.<\/strong> Navigation within the site: from the entrance to your row and seat. Display of areas with minimal queues. AR navigation for complex interchanges. The administrator sees congested areas in real time and dispatches additional staff there.<\/p>\n\n\n\n

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For sports event organizers<\/p>\n\n\n\n

Situation.<\/strong> A stadium or competition venue with a capacity of 40,000 spectators. People can't find their sector, the entrance, or the merchandise store. Huge queues at the food courts.<\/p>\n\n\n\n


Solution.<\/strong> Navigate to your seat at a sporting event using a mobile app. Displays nearby food outlets and restrooms with occupancy indicators. During breaks between athletes' performances, directions to the area with minimal queues, souvenirs, or an autograph session are available.
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Cultural and exhibition centers<\/p>\n\n\n\n

Situation.<\/strong> A visitor arrives at a cultural center or museum, picks up an audio guide, and begins wandering around haphazardly. They don't know where the most interesting exhibits are, and they miss important halls. The administration doesn't understand which exhibits are \"on display\" and which are idle.
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Solution.<\/strong> A digital map with an audio guide linked to the user's location. Approach a zone and a description of it automatically begins. Create a \"Masterpieces in 1 Hour\" route and get the optimal route. Heat maps show where visitors linger the longest.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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How Indoor Navigation Technologies Work at an Event<\/p>\n\n\n\n

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Digital twin of an event<\/p>\n\n\n\n